Media Trends

Tip Sheet: Virtual Meetings

Many meetings are quickly shifting from face-to-face gatherings to virtual events, introducing new factors for speakers to consider as they prepare presentations. Here are a few tips to help you

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Media Trends

Trends for Every Marketer in 2018

The gifts have all been opened and the champagne has been toasted: 2018 is here! With 2017 behind you, what should you keep top of mind as you continue to

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Media Trends

Is iterate a dirty word in healthcare?

It’s been a few weeks since I attended – for my first time – the annual MedtechVision conference, organized by MedtechWomen. And like a bad ear worm (I’m talking to you, Look What

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Media Trends

Hashtag Etiquette

Hashtag Etiquette Guidelines for Optimal Engagement For the last decade, social media users have been hashtagging their way through a growing landscape of platforms and conversations. That’s right, the hashtag

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Media Trends

Reaching Patients on Facebook

Reaching Patients on Facebook: Why Facebook Ads? Find the right people at exactly the right moment. With two billion users every month, Facebook has become the place for marketers to

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